Photography is one of our most widely used and influential identity assets. Whether you're sourcing from the UC Santa Barbara Digital Asset Library, commissioning a photo shoot, or searching for stock imagery, high-quality photos are critical to creating a genuine and authentic UC Santa Barbara moment.

Photography overview


Location-based photography is used to convey an immediate sense of the space and environment unique to UC Santa Barbara. Close up details add tactility and a sense of place, creating a more intimate connection to Santa Barbara and the campus. Look for photography with strong compositions that provide context for place and generate immediate visual interest.


Location-based photography


Photography that captures genuine moments at UC Santa Barbara provide an intimate way to convey the experience of engaging in university life. Look for imagery with a photojournalistic quality that uses natural lighting and captures distinct moments in time.


Authentic photography


For additional considerations around photography, please review the appropriate section of the UC Santa Barbara Identity Guidelines. If you're in need of campus photography, be sure to check out the UC Santa Barbara Digital Asset Library by clicking on the button below. The library is curated by the Office of Public Affairs & Communications, and assets are free of charge for staff & faculty members (UCSBNetID required). 

Log in to the Digital Asset Library


*In addition to the UC Santa Barbara Digital Asset Library, photography for print and web projects can be obtained from Instructional Development, as well as The UC Office of the President.


Image templates

If you are using the UCSB web theme, make sure to use our image templates, provided in Adobe Photoshop format, to ensure that your images are the proper resolution and aspect ratio.

Download Image Templates

Keep 'em handy
Download the PDF

The guidelines featured on this website represent a subset of the official UC Santa Barbara Identity Guidelines. Download the full set of guidelines for access to additional resources, best practice application examples, and more.